(i’m joshua.)
(curious about how things work.)

businesses, software, + people. i like understanding how they work, + how we make complicated things a little easier to live with.

i’ve spent almost twenty years in tech as a technical consultant, software engineer, + startup co-founder. i translate complex ideas into plain english + build technology for humans.

i’m still in awe of it. it’s still magic to me. what keeps me curious is what people do with it.

i write about business, technology, life, + love. none of them exist in a vacuum. this is where i share what i’m learning + make sense of it along the way.

i’m a chicago native, now in sacramento. happily married to the love of my life, bailey. parent to a toy poodle named tiny dogge. i love space. i love possibility.

this is me: building in public, failing along the way, + figuring it out as i go. i hope i learn something from it. i hope you do too.

read the writing.

~ j.